United Kingdom
January 2022
PayProp Rent Report

Renaming rental providers

Go back to blogs page
Back

What do you call someone who owns and rents out residential property? If you said “landlord”, it may soon be time to update your dictionary.

A poll by lender Mortgages for Business has found that 59% of landlords believe that the term “landlord” is now outdated. Only a third of respondents wanted to go on being called landlords, while 43% opted for “Small Housing Provider” instead.

According to the survey’s authors, attacks by the media and politicians have turned people off the term: almost three quarters of respondents said that they felt unfairly portrayed as “financial bogeymen”. Following the report, Mortgages for Business boss Gavin Richardson called on the government to do more to champion landlords.

The debate over landlords’ titles is about more than just escaping a negative reputation. In PayProp’s recent roundtable on rental industry transparency, Landlord Action founder Paul Shamplina pointed out that landlords’ activities have become increasingly professionalised. Today’s buy-to-let investors don’t only rent out property, they also deal with a complex and growing set of rental regulations. An updated job title could do a better job of reflecting that. 

Other landlord headlines

Landlords left out of cladding remediation fund – for now – LandlordZONE

Banned! Landlord ‘with history of poor property management’ – Landlord Today

11 things landlords need to know in 2022 – Which?

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Subscribe
Subscribe to our blog and we will keep you informed of new market reports, blog posts, product and industry news

Interested in hearing more about their stories? Here are a few more of our client videos.

Carrie Alliston, Hunters
Ximena Davidson, East Vista Management
David Summerton, Harcourts Summerton
Dave Votta, Votta Sales & Lettings
Pascual Candia, Venecan Property Management
Chris Lesky, PADRentals
Robert Budd, New Forest Rentals
Mark Shanta, Shanta Residential
Paul Stevens, Just Property
Ellie Bell-Jenks, Dourish & Day
Shannon Lesky, PADRentals
Charlie Green, Hunters

You might also like